Creative England Live 2019

Our flagship annual event

Creative England
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What could the future hold? What should it hold? How can creative businesses and the infrastructure that supports them flex and adapt to meet the challenges that lie ahead? Creative England Live 2019 explored the political, cultural and technological shifts that are set to redefine the creative industries.

Hosted by June Sarpong

Writer, Presenter and Social Entrepreneur


10:15   Audience registration and refreshments

11:00   Host introduction

June Sarpong, Author, Presenter and Social Entrepreneur

11:05   Welcome from Creative England

Caroline Norbury MBE, CEO of Creative England

11:15   Government Priorities for the Creative Industries

Q&A with Margot James, Minister for Digital and Creative Industries at the Department for Digital, Culture, Media and Sport and June Sarpong

11:45   PANEL – It Pays to do Good

It’s a common belief that ethics and healthy returns aren’t the best of bedfellows; is it implausible to honourably make a profit when you’re in the business of helping society? As a purpose led company, entrepreneurship can be a dirty word but without commercial success, how can an organisation create meaningful or sustainable impact? We’re talking to Crowdfunder, Broody and Triodos Bank to explore how they’ve used creativity to look beyond the bottom line and the benefit it’s bringing to their businesses.

John Newbigin, Chair

Kate Adam, Programme Manager; Creative England

Rebecca Pritchard, Head of Business Banking; Triodos Bank

Rob Love, CEO; Crowdfunder

Andy Medd, Founder; Broody

 12:30   Lunch

 13:15   PANEL – Greenshoots Announcement

Q&A with Xbox and Creative England about the fourth iteration of Greenshoots – a funding initiative for games developers

June Sarpong, Chair

Solomon Nwabueze, Chief Content Officer; Creative England

Guy Richards, ID@Xbox Strategic Partner Manager

Andy Wafer, CEO & Founder; Pixel Toys

13:30   SPOTLIGHT – Rachel Nicholson; Vice Principal at Backstage Academy

Production Park in Wakefield have created Backstage Academy to train the next generation of AV technicians and specialists. Rachel is here to share updated on their soon to be launched R&D centre which will be exploring new technologies and innovation within the sector.

13:55   PANEL – The Next Chapter for Storytelling

We’re constantly told that the key to engaging audiences is by telling a powerful narrative. Brands are now joining the fray with ever more sophisticated and personalised campaigns. In an age where audiences are seeking more meaningful and bespoke experiences, we ask how content creators are using new and emerging technologies to evolve the storytelling process.

Herb Kim, Founder; Thinking Digital (chair)

Fiona Kilkelly, Creative Industries Specialist; Innovate UK

Richard Lewis, Head of UK & IRE Content Partnerships; YouTube

Sharon Clark, Creative Director; Raucous & RSC/Magic Leap Digital Fellow

Robin McNicholas, Director; Marshmallow Laser Feast

 14:40   Break

 15:00   PANEL – Lessons from the Future

When it comes to business support, the creative sector values mentoring above all else. Mentors, Angels or business coaches are one of the most valuable resources an entrepreneur can tap into. As Creative England’s investment programme hits its seventh year, we have an impressive cohort of companies and talented individuals that have graduated from early-stage start-ups to successful SMEs and professionals. As we celebrate the promise of our latest CE50, what lessons can we learn from previous alumni? What secrets of success can they give to today’s start-ups?

Mehjabeen Patrick, Chief Financial Officer; Creative England

Rachel Shento, Actress and Filmmaker

Chelsea Slater, Co-Founder; InnovateHer

Walli Ullah, Founding Partner; EMU Films

Louise Pasterfield, CEO; Sponge UK

Travis Baxter, Angel Investor & NED

15:45   In Conversation with Kanya King CBE

Q&A with Kanya King; MOBOs Founder and Caroline Norbury

16:05   Carry on the Conversation

Enjoy drinks, canapes and networking until 5:30pm in the Battlebridge Room.

Sponsored by UDL Intellectual Property